MSC Malaysia, through its strategic initiatives, is striving to turn the creative multimedia industry into one of the main engines of growth for Malaysia by engaging creative multimedia companies and individuals to spearhead the use of digital technologies to produce high quality creative content.
Through its Creative Content and Technologies Divison, Malaysia Digital Economy Corporation (MDEC) has initiated a series of creative content competition in 2006. The competition now has become an annual event that covers 2 types of creative multimedia content, namely:
- Casual Games
- To create more quality content that can be developed, showcased or marketed globally
- To encourage and nurture new talents in turning their ideas into reality
- To attract creative content developers to come out with greater ideas and stories
- To assist regional and local broadcasters looking for good contents for their channel
This unique competition is open to amateurs and professionals from the creative multimedia industry.
Judges are selected from among the best in the industry. Creative ideas and the ability to pitch confidently will come in handy when finalists meet face-to-face with them during the pitching day.
At the end of the competition, winners will receive a sum of money, a development lair at Cyberjaya, unlimited access to MSC Malaysia Animation & Creative Content Centre’s (MAC3) facilities and also, consultancy from industry heavyweights that will further help them in turning their ideas into reality.
Potential home-grown creative contents will stand a chance to gain international recognition. MDeC reserves the right to showcase the product for promotion purposes while the intellectual property remains with the creator.